Commercial Integrator Rated Top Resource by Readers
Survey Results Show Commercial Integrator Magazine and Website Leading Resource for SMB Commercial Electronics Installers
Framingham, MA – June 10, 2011 – EH Publishing today announced the results of a recent Value Assessment Survey of readers and visitors of the recently-launched Commercial Integrator magazine and commercialintegrator.com website, which address the business needs of professional integrators who serve the small and mid-size business (SMB) market.
Results of the survey indicate that respondents overwhelmingly rated Commercial Integrator magazine and commercialintegrator.com the most useful and relevant resource for their business needs (62%), with competitive media offerings trailing far behind (Sound & Video Contractor – 22%; Pro AV – 10%; Sound & Communications – 4%; and Systems Contractor News – 2%). In addition, 80% of respondents reported visiting commercialintegrator.com at least a few times per month, which is more than double the number of those visiting the competitive sites at this frequency. When asked to rate the ‘relevance and usefulness to their businesses of the information and insights’ provided by the publications serving this market, 73% rated CI as either ‘very useful’ or ‘extremely useful’, with the nearest runner-up (SCN) receiving only 49% of the respondents.
Results of the survey also reveal that the amount of editorial coverage on the vertical markets seems to be hitting the mark, with the majority of respondents rating the coverage of entertainment venues, corporate facilities/office buildings, educational facilities, government facilities, houses of worship, bars/restaurants, security systems, retail stores/shopping malls and public spaces being “About right as is.” Among the comments received by respondents of the survey is a reader’s “Nicely designed publication. I like the layout and the information flow. A lot of great information about the industry in general.”
Commercial Integrator magazine and the commercialintegrator.com website cover a wide variety of commercial installation technologies, including:
• Automation • IT • Teleconferencing
• Cables • Security • Telepresence
• Connectors • Lighting Control • Tools
• Digital Signage • Sound Reinforcement • Videos
• Energy Management • Motorized Shades
In addition to the magazine and website, Commercial Integrator offers two free eNewsletters, the Commercial Integrator Editorial eNewsletter and Commercial Integrator Product Showcase eNewsletter. Subscribe
For editorial information, contact CI editor-in-chief Tom LeBlanc at firstname.lastname@example.org or 508-663-1500 x259. For information on advertising, contact CI publisher Kevin McPherson at email@example.com or 508-663-1500 x264.
About EH Publishing, Inc.
EH Publishing, Inc. is the leading provider of independent business and consumer content and information serving the custom electronics, commercial electronics, information technology, house of worship, pro audio, robotics, homebuilding, and supply chain markets through multimedia publications, websites, newsletters, and expos. Our flagship multi media products include CE Pro, CE Pro PLUS, CEProVIP, CE Pro LIVE, Commercial Integrator, Electronic House, Electronic House Expo (EHX), Explore3DTV.com, ChannelPro-SMB, Live Sound International, ProSoundWeb.com, Worship Facilities Conference & Expo (WFX), RoboDevelopment Conference and Exposition, RoboBusiness Leadership Summit, Robotics Trends, Robotics Virtual Summits, Supply Chain Management Review, Logistics Management, and Modern Materials Handling and Material Handling Product News. EH Publishing, Inc., 111 Speen Street, Suite 200, Framingham, MA 01701, 508-663-1500, www.ehpub.com.
Contact: Tom LeBlanc, editor-in-chief, Commercial Integrator, firstname.lastname@example.org, 508-663-1500 x259.